Strategic & operational consulting

A good sales strategy starts with a clear organisation. We help you lay the foundations of an effective sales team:

• define the sales structure best suited to your business;
• create management tools to monitor your teams;
• draw up a clear and realistic business plan;
• support managers with individual strategic coaching;
• assess and train salespeople to strengthen their impact.

Sell more, sell better: PHCom is your sparring partner to unlock your full sales potential.

• build compelling sales arguments;
• optimise the sales journey for speed and efficiency;
• identify and remove sales obstacles;
• activate the 4 levers of business development (PVC/T): prospect more efficiently, increase the average value per client, improve the conversion rate and shorten the sales cycle.

A marketing plan is only valuable if it is applied. We use practical methods (Deeptrack, CPS, Speed-Up Sessions) for a tailor-made approach:

• carry out qualitative and quantitative market research;
• identify sectors and niches with potential;
• define a consistent communication mix: the right messages, through the right channels, at the right time.

A prospect who already knows you is easier to convince. We warm up your contacts before calling them:

• design targeted, engaging e-mail campaigns;
• set up trackers to identify your website visitors;
• define personalised follow-up strategies for the hottest leads;
• write tailor-made call scripts, adapted to your personas and offers.