Launching a procurement consulting offer with large SMEs
Consulting

Launching a procurement consulting offer with large SMEs

Known to CFOs for its finance work, this firm wanted to grow its procurement offer and place ten consultants within the year.

Mission
B2B prospecting
Period
Since 2024
Languages
FR · NL · EN
Area
Belgium
600Companies approached
545Conversations with decision-makers
69Qualified meetings
13 %of conversations lead to a meeting
The context

Recognised expertise, a new audience

More than 250 projects without failure in consulting and interim management. The partners worked their finance network, but lacked time to approach procurement departments.

The challenge

Talking to a new contact

Procurement directors didn't know the firm. We had to target companies where purchasing weighs heavily on the balance sheet, and adapt the message to the offer: consulting, interim or training.

Our approach

Strict size criteria

  1. Purchasing volumeFrom €50 million turnover, or a procurement team of 4 to 5 people.
  2. Priority sectorsFMCG, distribution, automotive, aerospace, biotech, fast-growing companies.
  3. Answer or create the needA temporary replacement, a procurement diagnostic or team training.
  4. Three languagesCalls in French, Dutch and English depending on the company.
A PHCom prospecting campaign is prepared with the client
Every campaign is prepared with the client: targets, pitch and meeting criteria.
The results

From company list to meeting

Companies approached
600
Conversations with decision-makers
545
Meetings booked
69

1 conversation in 8 leads to a meeting

Free diagnostic · 3 minutes

Where do you stand in your business development?

9 questions to get your score, your sales profile and your 3 priority levers.

Take the diagnostic
More cases

They trusted us too